Maie was founded in 2023 by Therese De Vos, a beauty expert and salon owner of 505 Salon in Hermosa Beach, CA. Born in Stockholm and now living in Los Angeles, Therese created Maie with a clear vision: to offer an exclusive line of performance-driven products that work for everyone regardless of age or skin type.

Driven by the philosophy of doing more with less, Maie delivers a thoughtfully curated collection of versatile essentials—highlighted by the must-have dewy face mist. Each product reflects simplicity, functionality, and accessible style.

We believe in quality over quantity, which is why our range is small, exclusive, and crafted to deliver both versatility and functionality. Maie is more than just a brand; it’s a celebration of minimalist beauty that fits seamlessly into everyday life, offering must-have staples that do it all.